Items where Author is "Einwiller, S."
Jump to: Article Number of items: 1. ArticleEinwiller, S. and Wänke, M. and Herrmann, A. and Samochowiec, J.. (2005) Attributional processes in the case of product failures : the role of the corporate brand as buffer. Advances in consumer research, Vol. 33. pp. 270-271. |
